In November, foreign mobile phone shipments in China stood at 3.04 million units, down 47.4 time on time, according to CNBC computations using sanctioned Chinese data.
Apple accounts for the maturity of foreign mobile phone shipments in China, with major challengers like Samsung forming just a bitsy part of the request.
The numbers punctuate the mounting pressure Apple is under in the world’s largest smartphone request as a result of rising competition from domestic brands.
Deals of foreign phone brands in China plunged in November, according to sanctioned data released Friday, emphasizing farther pressure on Apple, the biggest transnational handset seller in the country.
In November, foreign mobile phone shipments in China stood at 3.04 million units, according to CNBC computations grounded on data from the China Academy of Information and Dispatches Technology, or CAICT.
That’s a fall of 47.4 from November 2023, and a 51 drop from October last time.
CAICT does n’t break down numbers for individual brands, still Apple accounts for the maturity of foreign mobile phone shipments in China with challengers like Samsung forming only a bitsy part of the request.
The numbers punctuate the mounting pressure Apple is under in the world’s largest smartphone request as it battles rising competition from domestic brands.
Huawei, for case — whose handset business was crippled by U.S. warrants saw a rejuvenescence in the aft end of 2023 and has aggressively launched high- end smartphones in China that have proved popular with original buyers.
Huawei’s growth far excelled Apple in the third quarter of last time, according to the rearmost data from exploration establishment IDC.
Apple is hoping its iPhone 16 series, which was released in September, will help the company recapture instigation in China, with the Cupertino, California, tech mammoth promising a host of new artificial intelligence features via its Apple Intelligence software.
still, Apple Intelligence is n’t yet available in China due to complex regulations around AI in the country.
In the meantime, some of Apple’s domestic rivals have been touting their own AI features that are available on bias now.
In a show of how critical China is for the iPhone mammoth, Apple CEO Tim Cook visited the country multiple times last time in an trouble to shore up hookups for Apple Intelligence with original Chinese enterprises.
In a shot to goad interest in the iPhone 16, Apple will begin abatements for the device on Saturday as part of a Lunar New Year vacation creation.
Apple did n’t incontinently respond to a request for comment.